Ennis Daily News

Tips for grocery store markdowns

Anyone who has been to the supermarket lately knows that some grocery costs have hit an all-time high. At the same time, most shoppers are watching what they spend and want to get the best value. Healthy Steps by Jokari offers seven tips for making savvy supermarket choices, while keeping more cash in the coffer.

“Remember the old adage — don’t go to the grocery store when you’re hungry. You are more likely to buy items on impulse, more expensive prepared foods and items you don’t need that aren’t on your list,” says Jeff Logan, Brand Manager for the Healthy Steps line of portion control kitchen tools. With that in mind:

  • Pay attention or you could pay more. Make sure to watch the screen to see if items ring up correctly. With large inventories and numerous items on sale each week, it isn’t unusual for something to scan incorrectly. Also make sure to look over the receipt and that it reflects the correct number of items.
  • Know what items cost. Check the price of each item before tossing it into the shopping basket. Take advantage of the everyday discounts, usually marked by yellow tags. Look at the cost per ounce for packaged items, not just the total cost. A larger size may ultimately be more economical. Buy produce in season. While most fruit is available nearly year-round, it will cost more and is not as tasty out of season.
  • Compare prices. Watch for sales. In addition to comparing prices between brands at the supermarket, check the fliers for the stores in your area. If a store has several items at lower prices, it may be worth the trip for the savings.
  • Follow up on rain checks. If a supermarket is out of an advertised special, ask for a rain check whenever possible. Then, follow up and use it when the item is in stock again.
  • Understand the marketing. Convenience sells, but you pay more for it. Prepared meals and entrées such as roasted chicken, bags of salad and baby carrots, pre-sliced vegetables and fruit — all of these cost more than if you bought the items to prepare yourself. Moreover, prepared meals, entrées and prepackaged foods can contain less-than-healthy preservatives and additives. Buy fresh or make it yourself instead.
  • Buy in bulk. Buying in bulk isn’t just for dry goods like flour, sugar, beans, rice and pasta. Think about buying larger cuts of meat, which may actually cost less per pound. Less expensive cuts can be marinated or tenderized and cooked longer for a delicious alternative. Leaner cuts and boneless cuts are more expensive — keep the bone and fat to lower cost. The fat can be removed later and bones can add flavor. Items bought in bulk will keep longer when stored in good air-tight containers or in freezer bags in the freezer.
  • Hunt down the markdowns. Many stores offer “manager specials” or marked-down items that can save plenty of money. But you do need to know where to look, so ask the personnel in the store. Your freezer is a fine way to beat the “use or freeze by…” dates listed on many packages.

The Healthy Steps by Jokari line has nearly 30 products, and is the first brand in the market to be dedicated to practical portion control and healthier eating at home. The line is available online at Organize.com, Chef Central.com and Amazon. You can find Healthy Steps as part of the Avon and Nutrisystem programs. And a selection of products is available at many different retailers including Hy-Vee, Garden Ridge, Cost Plus World Market, Wegmans, Spartan Stores, Big Y Food Stores, Zabar’s, Kings Food Stores, QFC and Giant Food Stores.

For more information, log on to http://www.myhealthysteps.com for products, recipes and nutritional information. Follow Healthy Steps by Jokari on Facebook.com/healthystepsTwitter at www.twitter.com/healthy_steps and on YouTube atwww.YouTube.com/user/MyHealthySteps.


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Posted by on May 2 2011. Filed under Consumer tips, Lifestyles. You can follow any responses to this entry through the RSS 2.0. Both comments and pings are currently closed.

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